As law firms start to fully embrace collaboration as their way into the future, the Music Man, played by Robert Preston, uses the “Think Method” to teach his young band members how to play – just think the minuet in E minor and you can play it! However, in reality this strategy does not play too well when working to effect real change. This article explains how.
This is our fourth annual social media survey of small to mid-size law firms in Orange County, California. There’s no denying that social media usage has surpassed the tipping point in 2016. 84% of responding firms selected visibility raising as the number one reason for engaging in social media. Thought leadership was another important reason to engage. Only 17% of firms do not actively post fresh content on their website or social media platforms. Continue reading 2016 Annual Social Media Survey Released